No more font frustration!
Sans serif fonts are used by brands who want to present themselves as modern, so it makes sense for us to make this updated list showcasing the best sans serif fonts for 2023. Popular sans serif fonts include Helvetica and Veranda, but we’ll give you some more ideas!
However, as with all fonts, be careful that licensing doesn’t become an issue. Even if you find a font advertised as ‘free’, using it for commercial purposes may be a huge mistake. It’s best to stick with what you know to be safe and use Google Fonts – which we’ll signpost you towards in this article alongside the best sans-serif fonts to use!
Serif, come back!
First, let’s explore what a sans-serif font actually looks like. These are typefaces with extending features at the end of their strokes and are often used to convey simplicity, modernity and minimalism. They are easy to read, which is why they’re the default font for many web pages and brands. Here are some of the best sans-serif fonts to use in 2023:
Geometric sans serif typefaces have been a popular design choice for a while, and Poppins is one of the newcomers to this long tradition. This typeface is an internationalist take on the geometric sans genre. It is likely the first-ever large Devanagari (based on an ancient Brāhmī script) family in this style that has been brought to market.
Download Poppins here.
Lato is a sans serif typeface family started in the summer of 2010 by Warsaw-based designer Łukasz Dziedzic. ‘Lato’ means ‘Summer’ in Polish, and the semi-rounded details of the letters give this typeface a feeling of warmth, while the strong structure provides stability and seriousness.
Download Lato here.
The old posters in the traditional Montserrat neighbourhood of Buenos Aires inspired Julieta Ulanovsky to design this typeface. She aimed to rescue the beauty of urban typography that emerged in the first half of the twentieth century.
Download Montserrat here.
Oswald is a rework of the classic style historically represented by the ‘Alternate Gothic’ sans serif typefaces. The characters of Oswald were initially re-drawn and reformed to better fit the pixel grid of standard digital screens. The typeface is designed to be used freely across the internet by browsers on all mediums: desktop computers, laptops and mobile devices.
Download Oswald here.
PT Sans was developed for the project “Public Types of Russian Federation.” The fonts can be freely redistributed: the main aim of the project was to give the people of Russia the ability to read and write in their native languages. The project is dedicated to the 300-year anniversary of the civil type invented by Peter the Great in 1708–1710.
Download PT Sans here.
Rubik is a sans serif font family with slightly rounded corners designed by Philipp Hubert and Sebastian Fischer as part of the Chrome Cube Lab project. It looks extremely modern and friendly, and is so bold that you can read it extremely easily!
Download Rubik here.
Inter is a variable font family carefully crafted & designed for computer screens. It’s clean and highly visible, especially in its bolder weights (line thickness). Talking of which, each weight has its own italic counterpart, meaning that there are a total of 18 styles!
Download Inter here.
Quicksand is a display sans serif font with rounded terminals. The project was initiated by Andrew Paglinawan in 2008, using geometric shapes as a core foundation. It is designed for display purposes but kept legible enough to use in small sizes as well.
Download Quicksand here.
Barlow is a slightly rounded, low-contrast, grotesk-type family. Drawing from the visual style of the California public, Barlow shares qualities with the state’s car plates, highway signs, buses, and trains.
Download Barlow Condensed here.
Open Sans is a humanist sans serif typeface designed by Steve Matteson, Type Director of Ascender Corp. Open Sans was designed with an upright stress, open forms and a neutral, yet friendly appearance. It was optimised for print, web, and mobile interfaces, and has excellent legibility characteristics in its letterforms.
Download Open Sans here.
Before you go!
Thanks for reading our list! All of these fonts are available through Google Font Library, which means it’s okay to use for commercial purposes! If you’re looking for other fonts, make sure they have an open license before you use them on your branding!